The business engine is missing.
WITFL is the operating entity leasing a nearly 30-acre sports campus takeover—built to launch year-round indoor competition, hospitality-driven events, and measurable performance.
What you’re investing in
- A lease-based operating takeover with a real revenue base.
- Year-round indoor competition formats designed to scale.
- On-site ecosystem: lodging, restaurants, training & recovery, events.
- Performance intelligence (TrackFIT) that increases athlete and sponsor value.
What this is not
- Not a real estate ownership offer.
- Not construction funding.
- Not a single-event business.
Landlord funded renovations include The Indoor Track - 2029
The takeover model
WITFL operates as the lease-based operator of a nearly 30-acre campus. The operating company drives programming, events, training and recovery operations, sponsor inventory, and media activation—without claiming ownership of the real estate.
Start from existing on-site demand and operations, not empty space.
Drive repeatable weekends, training camps, and sponsor activations year-round.
Expand through host sites, content, and measurable performance value.
The opportunity
Track & field has global participation and clear competition—but it lacks the commercial infrastructure that turns performance into year-round revenue. WITFL is building that engine through a scalable indoor league anchored by a campus operations takeover.
- Participation is massive, but the sport is fragmented.
- No modern league standard that scales year-round.
- The clock measures results, but not the effort behind them.
- NIL normalized athlete monetization and content.
- Indoor formats enable repeatable four-season competition.
- Brands want measurable outcomes, not opinions.
- Performance intelligence makes movement objectively valuable.
How the business grows
WITFL is designed with multiple revenue streams so the league scales beyond event weekends.
Athlete entries, camps, combines, and repeatable indoor formats.
Standardized event delivery at partner facilities and destinations.
Brand integrations, content rights, and always-on distribution.
On-site athlete services that operate year-round.
Actionable insights that increase athlete, coach, and sponsor value.
Destination economics powered by the campus ecosystem.
Why WITFL is defensible
WITFL is differentiated by measurable performance intelligence. Motion DNA™ Signature Tracking and TrackFIT intelligence create standardized performance outputs that scale across events and host sites.
- Turns movement into measurable data beyond the clock.
- Standardizes performance outputs across sites and events.
- Supports coaching, athlete development, and content storytelling.
- Better measurement → better engagement.
- Better engagement → better sponsorship inventory.
- Standardization → scalable licensing and media formats.
TrackFit Studios serve as community based satellite locations
TrackFIT Studios + licensee model
WITFL scales nationally through TrackFIT Studios—licensed locations that deliver standardized testing, performance intelligence, and repeatable event formats. The campus takeover proves the model; the license network scales it.
- A local performance hub for athletes, teams, and families.
- Standardized testing and reporting powered by TrackFIT intelligence.
- Repeatable events, camps, and seasonal formats aligned with WITFL.
- A feeder system into larger WITFL competitions and championships.
- License fees + recurring program revenue at the local level.
- Ongoing demand from youth, high school, and training communities.
- National brand + standardized delivery increases conversion and retention.
- Centralized performance layer enables media and sponsorship scale.
Same tests, same outputs, same experience across every location.
Studios generate year-round revenue from testing, camps, and training programs.
WITFL benefits from licensing, events, media, and performance data products.
Get investor access
This opportunity is structured as a Regulation Crowdfunding (Reg CF) offering in the operating company behind the World Indoor Track & Field League. Access to full offering materials is provided upon request.
Use of funds
league events, staffing, TrackFIT deployment, media growth, and expansion of TrackFIT Studios and host sites.
The offering includes a dividend. Dividends are paid per membership unit and are targeted at approximately 10% annually at the company level, subject to available cash flow and board approval.
real estate ownership, property acquisition, or construction funding.